Creative & Design Director
CAFE
Creative with a Voice
Brand:
CAFE
Role:
Design Director
Skills:
Branding, Design, Content Creation
Team:
Some Spider Studios
Industry:
Digital Media, Editorial
Mission : Establish the CAFE.com brand identity, developed in partnership with former U.S. Attorney Preet Bharara and Some Spider Studios. Strive to strengthen democracy and explore issues of justice and the rule of law.
Tactic : Develop identity packages for CAFEâs portfolio of media including podcasts, editorial videos and interactive content. Optimize creative across multiple social, digital and affiliate channels.
Result : Anchored by the award winning weekly podcast âStay Tuned with Preetâ, CAFEâs intent to reach future young leaders with informative and engaging content has grown the brand into a trusted voice, bringing issues that threaten equal justice and the rule of law to the forefront.